MARKET EXPANSION

Market expansion is also prerequisite of economic development. The development transport and communication facilities help to transfer goods and services from on place to another advanced and developed transport and communication system helps to expand the marketing activities within well as outside the country. A term used trade area analysis to estimate an area's potential for the creating new demand. Market extension a strategies In the middle a part of Growth stage the objective is to be continue a Market Expansion strategy, including seeking out new market a segments that have not been targeted. This stage is also a time to focus on product positioning.